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A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
— Jeff Bezos
It doesn't matter how many times I have to click, as long as each click is a mindless, unambiguous choice.
— Steve Krug
Design is not making beauty, beauty emerges from selection, affinities, integration, love.
— Louis Kahn
Photography is the simplest thing in the world, but it is incredibly complicated to make it really work.
— Martin Parr
All that is valuable in human society depends upon the opportunity for development accorded the individual.
— Albert Einstein
Never fall in love with an idea. They're whores. If the one you're with isn't doing the job, there's always another.
— Chip Kidd
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